Our core competencies
Web Design & Development
Designing websites to solve your unique business problems
Website design & development isn't just a service; it's our Superpower. Our in-house team, seasoned with experience from hundreds of diverse projects, excels in everything from creative design to intricate technical development. Whether it's crafting a simple brochure site or building a massive online catalog, integrating complex APIs, or developing custom applications that boost business efficiency, we've done it all. Our confidence in handling challenging projects is steadfast, and we take pride in not only delivering outstanding results but also in ensuring a delightful experience for our clients, every single time.
Our Philosophy for Websites & Apps That Werk
At the core of our work is a belief in creating digital experiences that, like enduring architecture, balance strength, function, and aesthetics. Inspired by Vitruvius, the ancient Roman architect, who established that all great structures should embody three principles—firmitas (strength), utilitas (function), and venustas (beauty/aesthetics)—we bring these same values to every website and app we build.
This philosophy shapes everything we do, ensuring that our work not only meets today’s standards but also embodies a timeless quality. With strength, function, and aesthetics at the center, we create digital experiences that leave a lasting impression.
Strength
A solid foundation is crucial. We build websites on dependable code, servers, and frameworks to ensure long-lasting performance and adaptability. With strength at the core, your site is ready to support growth and evolve.
Function
Functionality drives the user experience. We design intuitive layouts that guide visitors effortlessly, making it easy for them to find what they need. When a site functions well, it becomes an engaging and efficient tool for your audience.
Aesthetics
Visual appeal makes an impact. We believe that thoughtful, attractive design elevates the user experience, reinforcing your brand and setting it apart. A beautiful website is the finishing touch that connects functionality with a lasting impression.
User Experience Design
Werkbot’s UX Design approach emphasizes combining visual appeal with intuitive usability to create seamless, engaging user experiences. They prioritize AAA Accessibility standards to ensure inclusivity, aiming for designs that enhance usability for all users. With a strategic focus on understanding user psychology, Werkbot crafts interfaces that foster engagement and support business goals. Expected outcomes include improved user satisfaction, brand cohesion, and higher conversion rates through accessible and well-structured designs.
Shopify & Custom E-commerce
Werkbot’s E-commerce services provide adaptable, scalable online stores with a focus on either fully customized development or platform-based solutions, including Shopify and WooCommerce. From tailored cart experiences to site performance enhancements, each project aims to drive customer engagement and loyalty, equipping businesses to excel in a competitive market.
We are excited to help your business improve it's brand, reach new markets, and increase leads.
Common Questions about our Web Design & Development Services
- What makes Werkbot's website design stand out from other companies in Erie, PA?
Long-standing Expertise
Werkbot has been at the forefront of website design, SEO, and marketing in Erie since 2004. This long history demonstrates their extensive experience and staying power in the industry.
In-house Team
They have a dedicated in-house team that handles all aspects of web design and marketing, including design, development, and content creation. This allows for better collaboration and quality control.
Focus on Business Growth
Werkbot specializes in helping businesses increase leads, boost sales, and improve brand awareness. They understand that a website needs to do more than just look good - it needs to perform and generate results.
- Will my website be mobile-friendly and responsive?
Yes, all our websites are designed to be fully responsive and mobile-friendly. This ensures a seamless experience for users on any device, which is vital for engagement and SEO.
- What features and functionalities do I need to achieve my goals?
The features and functionalities of your website will be customized to your specific goals . Whether it's e-commerce capabilities, interactive forms, API integration, or custom code we'll identify and implement the necessary elements to meet your objectives.
- Is my website accessible to users with disabilities?
Inclusivity is key in our designs. We strive to create websites that are accessible to users with disabilities, adhering to WCAG AAA guidelines, ensuring that everyone has equal access to your content. Accessibility is one of our Key pillars that we focus our marketing efforts on.
- What design style will best represent my brand and resonate with my target audience?
To determine the best design style for your brand, we start by referencing your brand standards manual. This document serves as a comprehensive guide to your brand's visual and stylistic elements, ensuring that every design decision aligns with your established identity.
If you don't have a brand standards manual, don't worry! Our team can help you create one from scratch. This will not only define your brand's visual elements, such as colors, fonts, and imagery, but also ensure consistency across all platforms and materials.
Consistency is key to maintaining a clean and professional website. By adhering to a well-defined brand standards manual, we ensure that your website reflects your brand's personality and values, creating a cohesive and engaging experience for your audience.
- What colors, fonts, and images should I use?
We'll help you select colors, fonts, and images that align with your brand's personality and communicate your message effectively. These elements will be chosen to create a cohesive and attractive visual identity. If you don’t have brand guidelines, then we can help you make them.
- Do you offer logo design or branding services?
Yep, we offer comprehensive branding services including logo design. Our team can develop a unique and memorable logo and branding elements that encapsulate your brand's values and vision.
- How much will it cost to design and develop my website?
The cost varies depending on the complexity and specific requirements of your project. We provide transparent pricing and can tailor solutions to fit different budgets.
- What is the timeline for completing the project?
Project timelines depend on the scope and complexity of your website. We work efficiently to meet your deadlines while ensuring the highest quality in our deliverables. For the most part, timelines range from 3-15 weeks based on those complexities.
- What are your payment terms?
Our payment terms are structured to be clear and straightforward, typically involving an initial deposit followed by phased payments aligned with project milestones. We will also break out payments over a 12 or 24 month period for websites so that it works with your cash flow and can be over multiple year marketing budgets.