Success Stories
State College Airport
Updated website and branding for State College Airport
State College Airport, formerly known as University Park Airport, is a key transportation hub serving State College, PA, and the surrounding region. Offering a range of domestic flights, the airport plays a vital role in connecting the community with various destinations.
The Challenge
The Airport underwent a significant change, renaming itself from University Park Airport to State College Airport. This change necessitated an update to the website to reflect the new name and ensure that the branding and information were consistent with the airport’s new identity.
The Solution
Werkbot provided a comprehensive solution that included web design, Strategic SEO, support, and updates. The new design was tailored to incorporate the airport’s new name and branding, ensuring a seamless transition for users. Strategic SEO was implemented to maintain and enhance the airport’s online visibility, taking into account the name change. Ongoing support and updates were provided to ensure the website remained aligned with the airport’s evolving needs.
Results and Impact
The revamped website has led to better reach and easier access to information for users. Travelers and community members can now effortlessly navigate the site and find the information they need, all under the new name of State College Airport. The modern design and improved functionality have also provided a better ability to track analytics and data, enabling the airport to make data-driven decisions and continually refine their online strategies.